Leonardo e-Vet

is an application to assist veterinary staff in customer relationship management. It is a smart guide showing best options to deal with patients and treatments.

Client
Self-Design Practice

Role
UX Designer
İstanbul, November 2019

Challenge
How might we improve the processes vets have in mid-range
neighbourhoods?

Approach
Design sprint including benchmark study, remote interviews, in-depth
interviews, service blueprint, wireframe design and UI design.

Understanding

Following benchmark studies and remote interviews, in-depth interviews enhanced the clarification of real needs and attitudes of target users.

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Understanding

Research phase pointed out a vast diversity of observations and gave initial insights. ‘How might we’ questions turned those into basis of conceptual study.

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Understanding

The context of user flow happened to have 4 different routes considering daily routine of vets.

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Ideation

Various concepts have been studied with respect to their strongest touchpoints on the main user’s flow.

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Ideation

Each concept had service blue print considering key actors covered by the in-clinic experience.

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Ideation

All the essential screens were listed down to align with the selected design concept and start designing initial LoFi wireframes.

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Prototyping and Evaluation

By the help of HiFi wireframe designs, I had an early chance to evaluate initial concept and revise where necessary.

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Final Outcome

In the last phase, final look and feel have been studied with respect to envisioned experience.

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